Exit 11 – Our Blog - JOHN ROD & CO.
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Exit 11 – Our Blog

All things marketing, web, real estate, and small business.

John Rod and Co. Wins 5 FAME Awards

  John Rod and Co. Wins 5 FAME Awards We are excited to share the news about the 13th Annual FAME awards, but first, congratulations to all the nominees and winners! The FAME awards were created by the Shore Builder Association of Central New Jersey (SBACNJ) and honors...

advertising agency freehold

Geofencing – What You Need to Know

Geofencing is a relatively new tool available to businesses. Here is what you need to know to help capture customers through Geofencing.   What is Geofencing?   Online marketing campaigns are now available that easily allow businesses to focus advertising efforts on people most likely to purchase. This new technology,...

Signage Design - Neighorhood

Sales Centers for Home Builders in a Two Car Garage

Creating a sales center in a two-car garage can have its challenges. When home builders design their on-site marketing programs in a new home community, it often includes signage, a sales center and model homes. Sometimes the sales centers are in sales trailers and sometimes...

Ignite your inner marketing flame

Ignite New Business in 2018!

Ignite is a problem/solution based marketing program offered by John Rod and Co. Great marketing campaigns always start with great messaging. The IGNITE program can be a vital part in marketing and branding your company or small business. Creating a strategy for 2018 and being proactive with your...

Stone wall arched

Creating Great Signage for your Community

A well-designed main entry monument sign can add to the prestige of any community. There has been a trend towards using natural materials to match the look and style with the surrounding landscape. There are a few key things you should remember when designing your...

Sales Office

5 Tips – Grand Opening Success for Home Builders

5 Tips - Grand Opening Success for Home Builders Here are some important tips home builders should keep in mind when planning for the grand opening of a new community. Over the past 25 years we have assisted numerous home builders with strategic solutions when marketing...

Website tips: Can I create my own for $1?

Website  creation: seems like a daunting task. Creating a new website should be fun, rewarding and challenging. Over the past few years I am repeatedly asked the same questions and decided to put those questions here along with a few of the answers.   Where do I...

Sales Center Trends for Home Builders

Coming off the recession with great enthusiasm, home builders are looking forward to opening up new projects in 2014. Here are some of the leading trends you might be seeing in their sales centers! Colors – Bright and vibrant colors are making a comeback for sales...