Ignite your inner marketing flame

Ignite New Business in 2018!

Ignite is a problem/solution based marketing program offered by John Rod and Co.

Great marketing campaigns always start with great messaging.

The IGNITE program can be a vital part in marketing and branding your company or small business. Creating a strategy for 2018 and being proactive with your brand and brand awareness is the key to success, and that includes reviewing and taking an in depth look at your current digital marketing program. Think of the possibilities!

A LEVEL PLAYING FIELD – Every business is constantly evaluating trends and how they can still maintain market share! It is easier than you might think. What are some of the topics you should be discussing with your marketing department to ensure you are sending the right message to the right audience?

Solutions, Ignite, Branding

IGNITE YOUR LEADS AND YOUR WEB PRESENCE – This relates to your company’s website. Increasing website traffic should be a major priority for any business. Here are some of the things we trigger for you and your business with our IGNITE Program.


  1. INBOUND MARKETING – The goal of creating dynamic content, and setting up your social channels.
  2. KEYWORDS – This is the FUEL you need. How do you make sure you are found when people are looking for your services. There is no shortcut.  Messaging about your products and services is essential.
  3. CONSISTENCY – Your marketing should not be a part time effort. The creation of great graphics and continuous brand awareness will help your brand catch fire!
  4. SOCIAL – Google Search loves companies that are SOCIAL and connected. Creating the right channels will jump-start your marketing efforts in 2017. Keep up with the latest trends for companies just like yours.
  5. GOOGLE – We all must be Google friendly. Let’s make sure you are doing all the right things as it relates to search and SEO and your brand message. What do people search and what is the process before they make a decision to buy? What are the steps in-between and how to website visitors to become customers?
  6. CREATIVE – Leverage your message and brand awareness across the web and social channels. Millenials have a 9 second attention span which translates to about 25 words!


The goal is simple: For us to find out more about you and your company. Examine how you do business and how you get and keep customers. Let us help you evaluate, create and leverage your brand awareness and create a marketing strategy for 2017 you will have confidence in. To set up an appointment, call 732.462.2748….. Or click Here!





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