OUR BLOG
In today’s digital world, having a well-designed blog is essential. It’s not just about writing content but also about building a unique identity that reflects your voice and style. A successful blog doesn’t just inform—it connects with its audience, fostering trust and loyalty. At John Rod & Co., we help you create an engaging and functional space where your ideas shine, combining design, structure, and strategy to make your blog stand out in a competitive landscape.
John Rod and Co. Wins 5 FAME Awards
John Rod and Co. Wins 5 FAME Awards We are excited to share the news about the 13th Annual FAME awards, but first, congratulations to all the nominees and winners! The FAME awards were created by the Shore Builder Association of Central New Jersey (SBACNJ) and honors…
The Essential Guide to Building a Great Website
Your website is the digital face of your business. It’s where potential customers go to learn about your brand, products, and services. Building a great website requires an eye-catching design that engages visitors and an easy-to-use navigation that guides them to…
Creating a Brand for Your Company – How Can You Ensure You Create a Recognizable Brand with Lasting Impact?
As a digital marketing agency, we are often tasked with recreating the brand for an existing or new client. When we are creating a brand for a customer, we go through a series of designs, explore messaging, and capture new photography; all of which will be the…
A Home Builder Brand Re-Imagined – The 5 Pillars of Sales & Marketing Success for New Homes
At John Rod & Co., we have seen many opportunities in emerging markets throughout the country for a smaller home builder to take the necessary steps and expand their business. When a builder has a “tiger by the tail”, many of the common denominators of growth and…
Geofencing – What You Need to Know
Geofencing is a relatively new tool available to businesses. Here is what you need to know to help capture customers through Geofencing. What is Geofencing? Online marketing campaigns are now available that easily allow businesses to focus advertising…
Sales Centers for Home Builders in a Two Car Garage
Creating a sales center in a two-car garage can have its challenges. When home builders design an on-site marketing programs in a new home community , it often includes signage, a sales center (sales office) and a model home (Sample or Model). The sales center is the…
A New Website – Leveraging Your Company’s Strengths
When starting the task of developing a new website for your company’s brand, how do you best leverage your strengths. Every company is unique and so should every website be equally unique in telling the story of your brand. What techniques are most important…
Creating Great Signage for your Community
A well-designed main entry monument sign can add to the prestige of any community. There has been a trend towards using natural materials to match the look and style with the surrounding landscape. There are a few key things you should remember when designing your…
Why Do All Websites Now Need to Have an SSL Certificate?
As of July 1, 2018, all websites will need SSL security or Google will mark your site as “Not Secure” When Google says jump, we all say how high! Here is what you need to know about SSL certificates and why you should add one this month! What…
Ignite New Business!
Ignite New Business! A problem/solution based marketing program offered by John Rod and Co. Great marketing campaigns always start with great messaging. The IGNITE program can be a vital part in marketing and branding your company or small business. Creating a…
JOHN ROD AND COMPANY HONORED WITH FIVE AWARDS at FAME AWARDS!
JOHN ROD AND COMPANY HONORED WITH FIVE AWARDS at 2017 FAME AWARDS! March 7, 2018 – John Rod and Company – Winner at FAME We are excited to share the news about the 14th Annual FAME awards, but first, congratulations to all the winners! The…
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